71% of small businesses Owners in the United States have websites. Of those who do not, 92% claim to have one by the end of 2019.
This means for your Colorado based business that if you are offline or your current site leaves a lot to be desired in terms of usability, you are in the minority.
The best way to upgrade your online presence and as a result open your business to 4.1 billion people who surf the Internet every day is to partner with a quality web design company in Colorado.
But how can you choose the right agency?
Below, our team shares with you some considerations that should help you filter out the noise and locate the perfect design partner.
1. Where are they based?
It can be tempting to outsource your web design needs to some overseas agency that charges cutting rates while promising the moon and stars. It almost always turns out to be a bad move for business.
Why?
First, download rates mean poor work.
Given that there is 1.9 billion sites On the Internet right now, you are building a lackluster website and will not be enough to get the attention you are looking for.
Second, if you have a Colorado based business, you are going to want to set up a web design agency in Colorado that understands your audience and is also close enough that you can meet in person if the need arises.
2. Do they listen to your ideas?
A lot of web designers want to get you in and out the door as quickly as possible.
To do this, they will already be thinking of cookie cutter designs for your site, which they hope you will tinker with so that they can get their work done quickly.
You want to avoid such web design companies in Colorado and instead, find ones that are open to meeting you, understanding your unique needs and building you a custom product as much as your budget allows.
Any design agency trying to push its vision forward
You’re probably not worth your time either.
3. Are they willing to cooperate?
Just because we think a design agency should listen to your ideas does not mean we do not think they should get their own ideas. After all, they are web design professionals, so they should have important insights on how to get the most out of your site.
If you feel that the web design agency you are dealing with is overly focused in your specific direction and does not bring anything to the table in the way of suggestions, you are hiring hands, not minds.
To get the best website, you will want to find an agency that is willing to invest its creative spirit in your project.
4. What platforms do they use?
For years developers have been trapping businesses like yours in a never-ending development cycle. There was nothing malicious in this process, it was just a reality of trade.
Developers will build sites from scratch using HTML, CSS and JavaScript. They would then pass the site on to their customers who liked the finished product.
Then it was necessary to make updates on the site …
Customers who do not understand the code could not make the necessary adjustments themselves, so instead, they re-hired their development agency to make things easier.
The good news … those days are over.
With content management systems like WordPress on the site, development agencies can now build wonderful sites on the back of technology that allows developers like you to maintain things on their own for many years.
Any web design agency in Colorado that is not willing to build your site using a content management system is an agency that you should pass on.
5. What does their bag look like?
The best way to understand how good your web design agency in Colorado is is not to listen to its promises. It’s looking at their work.
Ask to see any agency you think will employ the portfolio.
If they can not produce one, stay away.
When analyzing an agency’s portfolio, see how the sites they built work on both desktops and laptops. Make sure all their links are working and that there are no glitches when you resize your browser window.
The more thorough you are in reviewing your agency’s previous work, the more confident you will be that they will produce something equally amazing for you.
6. What other services do they provide?
Are your web developers just designing or are they offering additional services?
Things like copywriting and SEO are both important components in the web development process that can cause or break the success of your website. Unless you are willing to take on this type of work, you will want to see if your design agency is a game to help you.
7. Go with your stomach
A lot of web design agencies in Colorado are going to check the boxes when you interview them. Given this reality, how can you choose the perfect one?
At the end of the day, it’s hard to know for sure if the relationship you are considering is going to be good. Because of this, after you have done your diligence, just go with your stomach.
Chances are it will lead you to the right partner.
Summary How to Choose the Right Web Design Agency in Colorado
We have shared with you 7 solid tips on how to handle web design agencies in Colorado that you may be thinking of running to build or refresh your site. Our recommendation is to take our tips to heart every time you check out an agency.
Doing so will significantly increase your chances of being satisfied with the product you are coming out with.
No matter what your website needs are, from design to hosting and beyond, our team at Jaguar PC has provided you.
We have been helping businesses control the Internet for two decades with our versatile digital solutions. Let us do the same for you.
For more information on our design services or specific information on how we can help you, contact us today!